Airbnb photography is all about visual storytelling and enticing guests to book your short-term rental. It’s not just about arranging furniture or showing off decorative elements; it’s also about capturing the lifestyle and making the property feel welcoming.
Make sure to choose natural light over flash. Also, try to take photos around the time of sunrise or sunset.
Professional photography
Professional Airbnb photography can make a huge difference in attracting guests and increasing bookings. It demonstrates that the space is unique and well-maintained, which can increase your chances of earning top dollar. Additionally, it helps build a consistent branding image and promotes your listing across multiple platforms.
Airbnb photographers are experts at capturing the unique charm and cozy atmosphere of a space. They know how to use different lighting techniques to make the most of a room’s features and accentuate its best qualities. Some Airbnb photographers specialize in highlighting rustic cabins nestled in the woods, while others are masters at capturing the beauty of beachfront properties.
Airbnb photographers often charge more than real estate photographers, as they focus on creating a welcoming ambiance for potential guests. They also spend extra time rearranging furniture and incorporating decorative elements to create the perfect look.
High-resolution images
Airbnb listing photos must be clear, high-resolution, and landscape-orientated. The photo resolution should be 1024 x 683 pixels and have a width-to-length ratio of 3:2. Photos can be taken using a digital camera or a smartphone, but good planning and photography skills are more important than the equipment used.
Create a shot list of the rooms and areas that you want to photograph before beginning the shoot. Ensure that your photos are bright, clear, and well-lit. It’s recommended to open the blinds and curtains during the day so that your photos are naturally lit, which will enhance the contrast and depth of the spaces. This is also helpful in attracting guests who are looking for an immersive and relaxing experience.
Panoramic shots
When taking photos for your Airbnb listing, try to capture the surrounding area of your home. This can add to the overall appeal of your home and entice guests to book it for their next vacation. You should use a professional digital camera to take the photos, but you can also use a smartphone. Make sure that you have a tripod to avoid blurry photos.
When shooting Airbnb photos, it is important to use natural light to enhance the contrast and depth of the images. Also, be sure to open the blinds and curtains so that guests can see the space. You can also use a wide-angle lens to make the room look larger. It is also a good idea to include items in the photo, such as a cup of coffee or some books, that will make your guests feel at home in your rental.
Vertical shots
The vertical shots available through AirBnB provide a more complete view of a room and help guests visualize the layout of your home. This type of photo is also more effective in attracting attention and showing off your property’s unique features. In contrast, horizontal photos are more common in MLS and real estate listings.
When taking these Airbnb pictures, make sure your space is clean and ready for a guest to enjoy. Be sure to declutter the area and arrange furniture for a comfortable look. Open blinds and curtains for natural light and use soft lighting when possible.
It’s also a good idea to invest in an app like VSCO that allows you to edit your photographs on the go. You can crop, increase or decrease brightness, saturate colors, rotate and even add a filter. However, avoid using heavy filters such as black & white or sepia.
Capturing the lifestyle
Airbnb photography is a unique service that requires specialized skills and equipment. It involves a high-end camera, editing software, and the ability to capture a property’s aesthetic and emotional appeal. It is also a more time-consuming process than real estate photography, which contributes to the higher pricing.
The photographer’s role is to help guests understand what they can expect from a property and provide them with an immersive experience. This helps them build trust and confidence in the property and increases bookings.
Some photographers specialize in capturing the rustic charm of rural cabins, while others excel at highlighting the sleek and modern features of urban apartments. In addition, they may offer additional services, such as aerial drone photography and travel lifestyle photography, to expand their clientele.